Sunday, 23 December 2018
Long Time, No See. Now We're Back.
Keep coming back for new content, and follow us on Facebook and Twitter as we're still Out for Equality.
Monday, 27 June 2016
What do we do now?
- Don't be a bystander. There has always been racist violence in this country, it's not suddenly new since the vote, so this is advice forever and always - don't stand by when people use words or actions are used to hurt others. People of colour and those of other nationalities are being increasingly targeted after the rhetoric of the some referendum campaign factions, and for those who are targeted its a daily occurrence, they have to challenge these assaults all the time. If you see or hear words or actions being used, whether on the internet, in the street, in school, the workplace or anywhere, do not let them go unchallenged. Black lives matter, refugee lives matter, immigrant lives matter. Challenge those using hate speak, or if intervening isn't safe, report it to an appropriate authority. This article from the Guardian suggests some ways to respond to racism.
- Challenge Yourself. It's easy to think that we are completely unbiased, but the things we say and do can be hurtful to others, particularly people of colour or those whose culture or beliefs are different to our own, even if we don't mean it to be. Reflect on what you say or do, and if you realise something you've said is hateful - apologize or edit or delete the post if it's online.
- Educate others. If you work with young people lots of organisations have made packs of activities to help those you work with to understand and challenge racism. Such as Show Racism the Red Card, this from the Red Cross, resources from UKYP linked to their 'Don't Hate, Educate' campaign and RacismNoWay. There is also this list of resources about refugees and asylum seekers on the Refugee Week website, and this one from the Guardian. (Send me a comment if you know of similar resources for youth leaders or to be used in the workplace and I'll add them to this section.) I have selected a few of these activities to make a simple 1 hour session plan that you can just print and use - all you need is pens, paper and a few sweets - download here.
- Get/Stay Informed. Over the past few weeks and months it's been hard to separate the facts from the exaggerations and outright lies. Many of us don't know what sources we can trust. So try to read views from multiple different places to be as informed as possible about the way forward and what's at stake. This article from the BBC gives an introduction to what happens now with an illustration of the complicated process of negotiations, and this one from the Guardian links to sources of impartial information on Europe. It's tempting to use social media to hop from one emotion stirring headline to the next, but try to find the sources and facts behind them.
- Write to your MP and MEP or go to their surgery. The referendum was advisory, how we go forward now is in the hands of our elected representatives. Talk to them and tell them what the future relationship you want with Europe looks like. You can find their details at: www.writetothem.com
- Join a political party. This referendum has inspired more of us to talk about politics, keep that up by joining a party and influencing who stays/becomes their leader and their future policies. Search online for the party's website to find out how.
Last month I was proud to take part in the European Youth Event in Strasbourg and saw firsthand how we can learn so much and gain so much from working together across cultures, with diverse friends and colleagues, to make change. This is my vision for the future and I hope you will help to make it happen.
Tuesday, 29 March 2016
New school of thought- when it comes to education, girls deserve better!
At an international scale girls and women have faced many gender-based barriers to being in school and getting an education. In some places there are barriers that affect boys in particular (such as recruitment to fight in war and conflicts) and trans* and non-binary people face extreme barriers to education based on their gender identity. However, it is the month of International Women’s Day and so this blog is going to focus on those which disproportionately affect girls.
A lot of research has been done all over the world to try and identify why there were a lot less girls in school that boys and there were found to be a lot of factors involved. There were cultural norms which parents or girls themselves enforce. Many thought that an education wasn’t needed or a waste of money for girls and there are stereotypes about what are ‘girls-subjects’ and what are ‘boys-subjects’ in most countries. Even in the UK and Australia, where we should have equal access to education regardless of gender, these stereotypes influence what people study, the careers they have access to afterwards and the relative value we place on those different jobs – in pay and in prestige. Work to break down these cultural norms has to be sensitive – it might be scholarships specifically for girls so the parents can see an immediate financial benefit to them being in school rather than at work, or wider campaigns such as those about women in STEM subjects that are now visible across many countries.
Then there are other barriers that girls face. Physical provision of facilities can often be a problem – particularly toilets. These might not be provided at all, or if they are, not have the necessary privacy or resources that girls need once they start getting their period each month. If you can’t go to school when you have your period then you end up missing out on up to a quarter of your education and soon fall behind, many then drop out completely as adolescents. Several organisations have investigated different ways to sort this problem by supporting the creation of toilets at school buildings and finding ways to increase girls access to sanitary products. This story gives one such example from India.
The third barrier I want to talk about is gender based violence and this is a major deterrent to girls getting an education. This might be harassment from other students or even from teachers. A survey Girlguiding did in the UK revealed that 70% of girls aged 13 and over had experience sexual harassment at school – whilst that might not have meant those girls dropped out of school completely, it is going to have a tremendous effect on the education they are able to receive. There are increasingly campaigns highlighting important concepts such as consent, but to really tackle this problem I think every country needs to invest in comprehensive sexuality education programmes that are a compulsory part of the curriculum. Students shouldn’t be able to opt out of learning about how they should respect their fellow human beings. In the UK repeated calls for this to happen have been rejected by the government, but their campaigning continues and many organisations are developing and refining programmes to provide this kind of education to as many young people as possible.
This isn’t a comprehensive list of all the barriers girls and women face in accessing education, but offers some food for thought. The previous Millennium Development Goals focused on just getting an equal amount of boys and girls through primary school. The new Sustainable Development Goals go much further – wanting everybody, regardless of gender, to have access to high quality education from early years through to tertiary institutions. It also calls on the world to “Build and upgrade education facilities that are child, disability and gender sensitive and provide safe, nonviolent, inclusive and effective learning environments for all” – another step that will address some of these barriers faced by girls. By working together to achieve these global goals by 2030 we can help girls and women to get the education they deserve.
Wednesday, 27 January 2016
Education Partnership For Global Development
The provision of universal education, regardless of gender, is one of the most important Sustainable Development Goals – in itself and as a catalyst for change in the other areas. Likewise is the need for partnership working and achieving peaceful societies. So when we bring together these three ideas education, partnerships and peace we hit upon a very strong tool to enable us to achieve the SDG targets.
One such partnership is the ‘World’s Largest Lesson’ – founded by 10 organisations and with many more contributing material. On their website you can find all the materials you might need to plan a lesson for your class at school or run a workshop with you guide or scout unit. There’s a animation film, comic book and a copy of the goals written for children and young people too. Take a look at the resources and see how you could use them to spread the message of the SDGs with your group or peers.
Another initiative that partners with adults and young people all over the world to take action on the issue encapsulated in the SDGs is ‘A World at School’. They particularly work with youth ambassadors and faith based groups to spread the message of the importance of education. Kolleen Bouchane, Policy and Advocacy Director for ‘A World at School’ said: "Education has a unique power to catalyse gains in other areas. Very few, if any, health or economic interventions will be sustainable without gains in education.” This article on their website gives a great explanation of how education can help us achieve all the SDGS.
Finally this month, I want to leave you with this video which outlines how education is essential to achieving other areas of sustainable development.
The SDGs and Me!
Saturday, 18 July 2015
Concerning Proposed Changes to Student Visas
This prompted me to write to both my MP and the MP of a friend of mine who would be drastically effected by the proposals, specifically about the move to prohibit part-time working and force non-EU students to leave as soon as their course ends. I have copied what I wrote to them below adapted to be used by anybody, and I ask you to also use some or all of what I have written to send a message to your own MP. You can find your MP here.
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Dear Madam/Sir,
Saturday, 7 March 2015
Women’s Rights Are Human Rights
This post was written in my capacity as Gender Ambassador for Chat for Change. Check out their website for lots of other amazing youth bloggers chatting about gander equality this month!
“Women’s Rights Are Human Rights” - a famous quote, often attributed to Hilary Clinton, but widely used by many to highlight the need to recognise women as equal to men.
Next week sees the start of an event at the United Nations, the Commission on the Status of Women, which specifically seeks to examine how the rights of women are being assured around the world. The event will bring together a record number of government officials and civil society organisations this year as it also marks the 20th anniversary of a landmark conference held in 1995 in Beijing. Globally, however, the past few years have seen countries want to regress on the promises made at these previous events. The rights of women and girls have come under threat.
Women, and girls in particular, are often seen as a group who can be politically ignored. In some countries the face restrictions on their ability to vote. In the vast majority of countries there are fewer women members of parliament than men. Men’s concerns are societal issues and “women’s issues” are relegated to a niche area of policy. We should not be marginalised – women make up around 50% of the population and the specific challenges facing us across our lifetime deserve due attention in local, national and international policies.
This year, 2015, presents us with several turning points in which we can accept the current situation or advocate for the rights of all human beings to be assured no matter their gender or where they are born. With a summit to present the next international development agenda in September and a major climate change summit later in the year, the future of the planet for decades to come will be shaped in the next 12 months.
With International Women’s Day coming up on the 8th March, there is no better time to add your voice to the call for gender equality. Take to twitter to state #WomensRightsAreHumanRights this Sunday (or everyday for that matter). Tag your tweet to #CSW59 to share your thoughts with those in New York next week. Search for your countries UN Mission in New York and email them your concerns. But most importantly, spread the message in your own community. Tell your friends and family that you believe in gender equality and make it a reality through you own life too!
You can download a mini-zine featuring the key points to raise to protect the rights of girls in the future international development agenda here. This can be printed on A4 paper, a cut made along the bold grey line in the middle of the page and then folded into a miniature magazine.
Tuesday, 3 February 2015
Social Justice – Taking Action on Gender Equality
A social issue may be specific to a place and have negative consequences, but there are other influencing factors as to whether it should be addressed or not. For example perhaps the idea of graffiti in a neighbourhood, some people will think it is a menace but others will call it art. In contrast social justice issues are often connected to human rights. A social justice issue might be the lack of access to something that is considered a “right” and is often connected with the idea of equity.
This is why gender inequality is often talked about as a social justice issue – because it is about people being treated differently and having different access to their rights based on their gender. Gender inequality is not just one thing and is made up of lots of other social justice issues – the discrimination against women in being allowed to own property, discrimination based on gender when moving from one country to another, violence against a person based on their gender, and many more.
It is this last issue, gender based violence, that I want to highlight as one we should talk more about. This type of violence comes in many different forms – intimate partner or domestic violence (which takes place within relationships or families), sexual violence, genital cutting, early and forced marriage. These are often very sensitive topics. They are connected with a lot of emotions for survivors of violence. And our culture often says that we should not speak about them in public as they are private matters.
However, if we do not speak about them, then these injustices will continue to happen. It is a difficult conversation to start and many adults do not think these are topics to discuss with young people. But there are startling statistics about how many young people have been subject to violence based on their gender, be that male, female or another gender identity. It is too late to wait to have those conversations as adults – we need to create safe spaces to discuss these subjects with all young people so that they are empowered to address violence amongst their peer groups and prevent it from happening.
It is an issue of social justice, everyone has a right to a life free from violence, and as such we have a duty to address it. What programmes have you come across that work towards achieving gender equality and ending gender based violence?
Thursday, 22 January 2015
It’s Pointless for Girlguiding to Support No More Page 3
But it wasn’t until I saw Twitter that I felt the need to blog – the reports of the end of near naked women in The Sun newspaper were premature. Or rather, by the fact it was The Times (owned by the same corporation as The Sun) that announced the demise of the feature it was actually a malicious and misogynistic hoax. Printing a naked woman in The Sun today, to me, has just made it clear how much the editors, owners and decision makers at that paper must hate women, how threatened they felt by women celebrating the tiny victory that was the covering up of breasts on a feature that still aimed to objectify women.
One article in the New Statesman suggested that it was a mistake for the campaign to be asking so nicely for what it wants, but actually it’s about what kind of society we want to create. No More Page 3 is not about taking away one picture from one newspaper – that is the symbolism. It’s about creating a society where young women feel valued and respected, where they can live free from the fear of sexual assault, and where we have a media that is free to say what it wants but chooses not to contribute to creating the systemic inequalities that prevent us from achieving that society we want.
I have to admit that when I first read the news this morning I thought – how to we get the people behind The Sun to listen? Do we play to the economics? Do we boycott – though arguably those of us who have a problem with Page 3 already don’t buy it! Do we need direct action? But we don’t need more cultural violence and focusing on economics just supports the idea that money does equal power.
Then I was thinking that, actually, it’s pretty pointless for Girlguiding to support No More Page 3 (bear with me feminists). 88% of Senior Section members polled voted for the organisation to put its weight behind the campaign – but that’s a bunch of people who The Sun editors probably believe are predominantly white, middle class, 16-25 year old women (we can have the debate about the real demographic profile of Girlguiding sometime else – the media don’t work with facts, they work with assumptions). They’re not exactly, and I am returning partially to the economic argument, the prime Sun purchasing audience are they?
Yes I want to teach other young women that our opinions matter, that they are powerful and can affect change. They are, but maybe not in the way we think.
When you look at the list of organisations signed up to support the No More Page 3 campaign, they mostly focus on girls and women's issues, youth issues, related to education, and many perceived as middle class domains. Nearly 60% of The Sun readers are over 45 years old. 60% of them are men. Over 50% of the readership are men categorised as belonging to social classes ‘CDE’ – and they definitely weren’t in the 88% of 16-25 year old Girlguiding members.
The Sun is a corporation, it doesn’t have morals, it serves the needs of its shareholders to earn money. We can’t make a for-profit newspaper take any action other than that which serves its economic interests. But it is run by people, probably a lot of men, but there will be women in their lives too. We want to end of Page 3 to come about because women are valued and it will come to an end when those people who run and control The Sun do just that.
I say that it is pointless for Girlguiding to support the No More Page 3 campaign, because they currently do so surrounded by their peers – organisations that by their nature value young women already. Yes, we should continue to support and promote the petition. Yes, we should continue to promote the value of participation in peaceful protest and democratic mechanisms. But we need to wake up to the fact that the only way the Page 3 nudity will truly be gone for good is when everybody who prints, edits, buys and looks at it understands why it needs to go. Girlguiding supports girls and young women to develop their full potential, to become confident individuals who will change the lives of those around them – this more than petition signing will contribute to the end of Page 3 nudity.
My proposal. Back to those “This Girl Can” posters. We want societal change, we want positive images of young women that celebrate them, not objectify them, we need to make that change. Let’s put “The Alternative Page Three” everywhere; let’s get organisations and individuals who might even have supported Page 3 to realise how it benefits them to value young women; let’s encourage those dissatisfied with our current media portrayals to write, to take their own photographs, to take over and create their own media outlets; let’s work together to create a culture of respect, a culture of consent and a society that cares about all its members.
So yes, sign the petition, but don’t just do that. Value the women in your life and do everything in your power to make sure everyone else values them too. Because they are awesome and deserve respect.
Today the people behind The Sun disrespected them. What are you going to do about that?
Saturday, 27 December 2014
Rethinking (Dis)ability
What is a disability? The use of this word is charged with social, political, environmental and emotional meaning. How I am using it in this blog post is to reflect a characteristic of a person which is not catered for generally by society and thus results in barriers to different forms of participation.
Sunday, 23 November 2014
Toilets - A Gendered Issue
Girls and women also face challenges on how to deal with their periods when they have limited access to private sanitary facilities. Once she has started her period a girl will regularly miss school if she doesn't have access to suitable toilets whilst there - estimates vary between 6 weeks and 2 months of each year, that's a lot of education to be missing! There are critical issues to be addressed in providing facilities, but also in providing access to materials that can keep a young woman clean and healthy during her period without unsustainable economic or environmental consequences.
Thursday, 30 October 2014
What Are Your Gender Equality Priorities?
From closing the gender pay gap to ending violence against women and girls, many actions could improve our lives in the UK.
Through my role as a Post-2015 Ambassador for the World Association of Girl Guides and Girl Scouts, I have attended many events and talk to UK politicians about how they could take action on gender inequalities at home and around the world. In that space I try to convey the diverse experiences of the hundreds of thousands of girls and young women who aren't able to be there with me - a very difficult task!
That's why I find it particularly exciting when there is an opportunity for everybody to easily and directly contribute their own views on such an important issue.
What progress has been made to improve the lives of women and girls?
Twenty years ago, a landmark event took place. Beijing, China played host to the UN Fourth World Conference on Women, and 189 countries (including the UK) signed up to the resulting declaration and platform for action.
In June this year, the UK government released a progress report on how they have tackled gender inequalities in line with the outcomes from Beijing - and now they are asking for your thoughts. This week the Government Equalities Office has launched an online survey asking for your thoughts on two questions.
- What progress has been made to improve the lives of women and girls in the UK since 2010?
- What future priorities for women and girls should the government focus on in the next five years?
Tremendous progress has been made around the world since the Beijing Declaration and Platform for Action were signed, and you can help to ensure that progress continues for years to come.
Have your say
Head over to the Government Equalities Office website right now to find out more about the consultation and to complete the survey. It takes just five minutes to have your say and to shape future government policy on gender equality.
Where do your draw the (poverty) line?
Thursday, 16 October 2014
Training the Next Body Confidence Ambassadors with #FreeBeingMe
With some great timing to coincide with International Day of the Girl on Saturday and Body Confidence Week this week, I was excited to be leading a training last weekend for 26 young members of Girlguiding to become peer educators.
4 Peer Education
Free Being Me
Body Confidence For All!
Thursday, 9 October 2014
"Objectivity is Male Subjectivity"
Sunday, 28 September 2014
Girls Matter - in the UK and Worldwide!
Why Should We Make Girls’ Rights a Priority in the UK’s Approach to International Development?
Girls around the world face the double disadvantage of being young and being female. A girl is less likely to receive an education and more likely to be subject to violence than her male peers. Girls are denied their rights all over the world.
The World We Want For Girls
That is why I am one of 18 ambassadors, chosen by the World Association of Girl Guides and Girl Scouts, to ensure that the future goals for improving our world aim to create ‘The World We Want For Girls’. Back in the year 2000, countries signed up to a series of targets called the Millennium Development Goals. These goals, known as the MDGs, set out how world leaders wanted the world to look by the year 2015. Since that time governments and other organisations (including Guides and Scouts) have been working to:
- Eradicate extreme poverty and hunger
- Achieve universal primary education
- Achieve gender equality and empower women
- Reduce child mortality
- Improve maternal health
- Combat HIV/AIDS, Malaria and other diseases
- Ensure environmental sustainability
- Build partnerships for development
Many so-called ‘developed’ countries saw these goals as something to fund, rather than something to achieve. Did you know the UK hasn’t achieved one of the targets for achieving gender equality? The aim is to achieve gender equality in representation in Parliament – as other blog posts will testify we are a far cry from this in the UK. You will be surprised at the first nation to achieve this goal – it was Rwanda. We need to embed gender equality in our political system to truly prioritise girls’ rights everywhere.
Focusing on Girls’ Rights
Many of the issues facing girls around the world are interconnected and the current situation for many is shaped by the issues that weren’t considered in the Millennium Development Goals. Violence is a key factor – both the hostile conditions that impact of healthcare and education that exist in warzones, and the multitude of other forms of violence that infiltrate the lives of girls everywhere. From early marriage to domestic violence, from female genital mutilation to sexual violence. 1 in 3 women worldwide will be the victim of violence during their lifetime.
This is why our team of 18 ambassadors from the World Association of Girl Guides and Girl Scouts are calling on those involved in setting the next set of international goals to really consider the rights of girls. Their right to an education, their right to health, their right to live free from the threat of violence and their right to live long and fulfilling lives.
Get Involved
You can help to ensure that the issues that matter most to girls and young women are reflected in our next set of international goals. Visit the MyWorld Survey (http://vote.myworld2015.org/?partner=WAGGGS) and think about the issues facing girls all over the world as you place your vote. Then share the survey with girls and young women* that you know and work with so that they can cast their vote for their own future.
*Ballot papers are available to take voting offline and into the community.
Thursday, 28 August 2014
So What's Wrong With Colour Changing Nail Varnish?
Wednesday, 6 August 2014
Art as a Tool of Inclusion or Exclusion: The Subway Example
Tuesday, 1 July 2014
An Inspirational Case from the Museum of Archaeology and Anthropology
Every object in a museum can tell many stories. The story of how it looks. The story of what it was used for. The story of how it was made. But very often museums may overlook the need to tell the crucial story of how an object was collected – a story that is fundamental to how an object ended up in a museum. On the top floor of the Museum of Archaeology and Anthropology I discovered a case full of objects with just such a story; one that I found particularly inspiring.
The Clarke Hall, on the top floor of the building, presents the museum’s international archaeological collections. A panel as you enter the gallery proclaims it a ‘work in progress’ with the displays being part of a collaborative project with visitors in order to further develop them in the future. Having studied an undergraduate degree in Archaeology and Geography I was curious about the objects in the ‘open storage’ cases with row upon row laid out for comparison. However, the case that particularly stands out in my memory of that initial visit is the one dedicated to the archaeologist, Dorothy Garrod.
The case contains a number of prehistoric objects from the excavations she oversaw, as well as a selection of cigarette tins that were used as find containers as they were readily to hand. Elsewhere in the gallery there are cases and panels detailing the influence of other eminent archaeologists on the collections and the profession as a whole, but it was the feminist story of Dorothy Garrod that stood out to me.
You can find much more detail about Garrod’s career online, but I shall quote from the case label for a summary:
Dorothy Garrod worked with a field crew, largely of women, recruited from the Palestinian villages. At home in Cambridge, her work was recognized by her election to the Disney Chair of Archaeology in 1939 – the University’s first woman professor. Small and shy, she was a feminine anomaly in a man’s world. Today she is recognised as a feminist pioneer within a university now better balanced between women and men.
When we give objects labels that describe their materials, their origin, their function and their age we often resort to trying to tell the ‘original’ story, the narrative that we think the object was created to be part of. But objects don’t stop existing when they are lost and found, sold and bought, excavated and collected and these processes add to the stories connected to the object. I found it refreshing to view prehistoric objects being used to tell a story of advancement towards gender equality that is under a century old, one that more people could perhaps relate to, alongside the usual information on its type, origin and age. I was inspired and reassured by Garrod’s story and I believe this case has incredible potential to demonstrate that Archaeology is a profession where you can succeed regardless of gender.
As you leave The Clarke Hall, there are questionnaires asking for your feedback on the gallery contents and what archaeology means to you. I am full of praise for the attempts to show the influence of archaeologists over archaeology, yet I would have loved to be able to search through the collection catalogue whilst in the gallery to uncover some of the hidden tales of the hundreds of objects in ‘open storage’. Being on display is a fantastic start over being hidden in a dark storeroom away from public view, but access to the data held about each object would enable visitors to delve into the invisible aspects and craft stories based on their own curiosity – far more than could ever be told on the walls of this one gallery.
I joined the University of Cambridge Museums in July on a temporary assignment as a Marketing Assistant for the summer months spending most of my time working with The Polar Museum and the Museum of Archaeology and Anthropology. In October, I will be starting a PhD at the University of Sheffield where I will be looking into how museums can create spaces to encourage curiosity and innovation. Spending time exploring and thinking about the University of Cambridge Museums as part of my role here has inspired several possible trains of thought that I will have to investigate further!
Pippa Gardner, Marketing Assistant, University of Cambridge Museums
Getting Digital - The First #TeamDigital Meeting
On Saturday 28th July, I set out to London for the inaugral meeting of #TeamDigital - a panel of about 15 young women from Girlguiding with an enthusiasm for all things digital. The team is just one of the many ways that members and non-members can get involved in the development of Girlguiding's digital strategy. If you'd like to get involved too you can find out more on the microsite and blog at digital.girlguiding.org.uk.
The day started out with the inevitable mix of ice breakers then, having discovered we had a pilot, several cat owners and a number of people with bizarre connections to famous comedians, we could start work proper. We took a whistlestop tour of the digital strategy for Girlguiding so far with its three pillars of Involve, Enable and Champion, and were so eager to contribute we were coming up with ideas and suggestions even before the questions had been asked.
Next we were handed over to the team from YooMee to take on the website personas in an ultracompact version of the workshops they've been running up and down the country. Advice is available here is you want to run one of these workshops with your own group too! The five different personas we considered each had a different level of engagement with Girlguiding from the no-nothing to the passionately involved young woman. I think it is perhaps testament to the complex nature of how members aged 16-24 are engaged with Girlguiding that we found our comments of what was needed from the website didn't fit neatly into the categories of 'girl member' or 'adult leader' - what more could you expect from an age group that is technically invovled as both?At the end of this session we had to pick out the suggestions we wanted to highlight and I choose to explain my reasoning and thoughts around providing an acitvities database that isn't locked away within a members area. My personal feeling is that at its core Girlguiding is an organisation that exists to provide activities that empower girls and young women. As such the aim of the website should be to provide those opportunities, not to have the sole purpose of converting interest into another record on our database - the website should be the start of the journey in the movement, the place where the first acitivities are discovered and completed. So to achieve this I advocated a database of activities, which could be added to, commented upon, rated and tagged into categories by visitors to the website. It should have a section of related activities (in the style of Amazon's 'customers also purchased' feature) that could be personalised to be age specific and linked to awards and badges if the user was logged in. That way we could also facilitate members moving easily between the activities of one section and another e.g. Brownies to Guides, rather than the compartmentalised section websites that exist at the moment.
From there it was time for lunch and onwards to the 'Inspirational Speaker' slot. Kajal Odedra from Change.org spoke to us about her job, how she got there and her motivations. It was interesting to note the higher percentage of women winning petitions on Change.org than men (even though men start more petitions) and I'd be really interested to see further research as to how platforms like this can help women and minority genders to become more successful advocates and campaigners. It was disheartening a little to hear about the route into the sector being via internships and london-centric, but I am optimistic for the role of digital tech in taking campaigning to the regions and beyond.
Then it was time to tackle social media. We brain stormed and quickly polled the networks that we used amongst us with familiar big names coming out on top. Discussion started on how Girlguiding could better use the various platforms and I was struck by the different interpretations of this statement. Some (myself included) took 'Girlguiding' in the question to mean the office staff who manage the national accounts, whereas others included how unit leaders and girls themselves could use the platforms. I guess pragmatically it was the social media manager who would read our flipcharts, but then programme resources and articles in Guiding magazine could begin to reflect our digital age and give volunteers these case studies of how they can facilitate their involvement in Guiding with social media technologies.
For the last session of the day we gave some digital inputs into an exciting forthcoming new THING in Girlguiding. It's top secret for now so I can't say more but it's going to be AMAZING!
We rounded off the day with a summary of what we want the group to do going forward and concluded to use a Doodle poll to set the date of our meeting in the Autumn - oh how digital of us...
I'm excited at the shape and scope of the project going forward and much of what I thought about during the day will feed into the redevelopment of the Girlguiding Anglia regional website that I am currently working on - particularly taking an agile approach to make sure what we end up with is just right! If you want to get involved in the Girlguiding digital strategy, head over to http://digital.girlguiding.org.uk and sign up to become a digital champion!






